Following the release of All of Us Strangers, acclaimed British filmmaker Andrew Haigh shoots Tracey Emin and Russell Tovey alongside the Pet Shop Boys in the music video for new single A New Bohemia, taken from their latest album Nonetheless – released on Parlophone, and premiering exclusively on NOWNESS. Discussing the project, Andrew Haigh said, “I have loved the Pet Shop Boys since the release of Please. I have every album and have seen them play live many times over the years. Getting to make a music video with them has been a dream come true.” “We had a lovely sunny day in Margate filming this video with Andrew Haigh, fresh from his success with All of Us Strangers," Pet Shop Boys shared. "Thanks to Andrew and all concerned, in particular the many local residents who took part, including Russell Tovey and Tracey Emin.”
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